We brought in a selected crew to freelancers to ensure that every role was executed perfectly on the day. Due to Mr Flintoff’s schedule, everyone had to be efficient and succinct in the way they worked.
We set up base at the Big Shed in Manchester and shot the battle-cry on a black backdrop so all the focus would be on Freddie and the speech. It would also provide a backdrop for the motion graphics that emphasises Freddie’s speech. We used two 4K cameras to provide us with multiple framing options in the edit.
We then brought in a powerful, orchestral track to accompany the battle cry and add to that excitement and energy. Once the sequence was completed, a track edited to complement the beats of the speech and the motion graphics were inserted, the video was ready to showcase at a Marketing Lancashire event.